The celebrity contestants are posed with creating a marketing campaign for Kawaski motorcycles and aren't afraid of pushing boundaries. Moo.la founder and CEO, Gemma Godfrey, assists celebrity attorney Patrick Knapp Schwarzenegger in overseeing the celebrities campaigns. As one team approached this task with humor, the other team seemed to take gender roles seriously - maybe too seriously. In the second episode the teams are shaken up and it's no longer ladies versus gentlemen. They are presented with creating a new See's Candy for none other than world famous chocoholic Buffett. Two representatives from each team are flown to Omaha, Neb., to present the candy to Buffett in person. Preparation is key in this task as one team fails to do their homework.