Universal design aims to create an environment accessible to all, regardless of age, or linguistic or physical limitations. As Tokyo prepares for the 2020 Olympics and Paralympics, one venture firm working to make Japan a world leader in this area is led by Toshiya Kakiuchi. Wheelchair-bound since childhood due to brittle bone disease, this young entrepreneur provides consulting on facilities and services for the disabled, aiming to change preconceptions and facilitate true hospitality.